About Marketplace Compass

Marketplaces and e-commerce operators sit on a firehose of order data but make retention, service, and expansion calls on gut feel. The gap is not more dashboards — it is a defensible link from what a customer has done to what to do next: who is about to lapse, which segment deserves the next campaign, and where growth actually compounds.

Marketplace Compass turns raw transactions into a repeat-purchase model, an RFM segmentation, and a CLV proxy — presented as an operations cockpit where every number is traceable to public data and every model limit is stated plainly, including where a simple baseline beats the fancier model.

Who it's for

Retention and lifecycle-marketing leads, marketplace and e-commerce operators, growth and CRM analysts, and customer-experience teams deciding where to spend finite service and win-back budget.

About the author

Marketplace Compass is part of a five-product data portfolio by Jean-Luc Saint-Fleur, spanning housing, financial services, healthcare, retail, and transportation & climate. Each product pairs a real business problem, credible public data, a defensible analytical method, and an executive-ready interface — and is honest about what the data can and cannot support.